The Definitive Guide To Twitter Marketing Strategy

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Note: This post is over 7,000 words and will take about 25 minutes to read. You can purchase it on Amazon in Kindle or Paperback if that is more convenient. Also, if you’re a bit overwhelmed, I have a free course for Twitter for Business. Twitter marketing is too valuable to ignore for any type…

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Google Ads Alone Won’t Save Your Business

Quite a few referrals have come my way over the years. I have one thing to say about pay-per-click (PPC) ads. Are you ready? Ads alone won’t save your business. If that is your goal, you will be throwing away money. “Don’t simply wish for results to show up; know what your looking for specifically…

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What Do You Get From a Marketing Consultation?

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Consultants have gotten a bad wrap in the media for years. I still remember watching the movie Office Space and laughing so hard at the consultants as they re-interviewed current employees for their jobs. This scene is awesome. But I digress. What Is A Marketing Consult? A marketing consultation or consult is where you hire…

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Your Business Marketing Should Include Twitter

Yes, your business marketing strategy should include Twitter. It’s one piece, albeit a large one, of any successful branding campaign. If I’ve said it once, I’ve tweeted about it ten times. I may have even written an article or two. Okay, maybe more than two. Twitter is the best platform for B2B marketing. It serves…

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Fruit Requires Patience – Marketing on Social Takes Time

When planting your marketing seeds, you can’t expect fruit immediately. Fruit, like marketing on social media, requires patience. I recently purchased a strawberry kit from Target. The “growing medium” had to be prepped, the seeds planted, and it should be watered regularly. Furthermore, during the first year, the plant shouldn’t be allowed to bear fruit.…

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