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Marketing your plugin, forked or new, uses a different side of your brain. It takes time. If you need help or don't have the time to do it, I've got solutions for you.

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Small Business Owners — Are You Looking For Opportunities to Learn?

By Bridget Willard | April 1, 2023 |
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If you’re not learning, you can’t grow your business. Heck, you may not even be able to maintain it. In my professional career, I’ve come across peers and clients who don’t need to read a book because “they already know it.” They don’t go to sessions at a conference on SaaS Marketing because they “already…

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Are Websites Actually Using Launch With Words Packs?

By Bridget Willard | March 22, 2023

Are Websites Actually Using Premium Launch With Words Packs? Yes. Yes, they are. It may seem that $500 is a lot to throw down on a pack of blog posts. Maybe it is in comparison to using a $20 ChatGPT-written article. If that’s your point of view, this article isn’t going to convince you. I…

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Business Owners — Look For Patterns in Your Online Reviews — And Change

By Bridget Willard | January 19, 2023

It’s easy to brush off or even ignore poor online reviews? But if there are patterns in these reviews, maybe it’s YOU who needs to change. Do Online Reviews Matter? Yes, online review matter to potential customers. They’ll read bad and good reviews to get a feel for how you respond and whether or not…

The holidays are lovely but the danger of sliding through the end of the fourth quarter is the loss of marketing momentum.

Don’t Let the Holidays Slow Down Your Marketing Momentum

By Bridget Willard | November 5, 2022

The holidays are lovely but the danger of sliding through the end of the fourth quarter is the loss of marketing momentum.

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FREE 5-Step SEO Copywriting Workflow for Small Business Owners

By Bridget Willard | July 27, 2022

Hey, Bridget Willard here with BridgetWillard.com. Are you wondering how I write? What is my SEO framework? My, my SEO workflow is. I bet you would like that. Free, free, free thing about SEO framework. Not a framework, but a workflow. And, I may add here that Warren Laine-Naida’s SEO book is a must have…

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Launch With Words Case Study – “It was also a huge time saver for me.”

By Bridget Willard | May 5, 2022

It’s nerve-wracking to create something and sell it on the internet. At the same time, it’s humbling to see a product you’ve built go live on a website. All product owners and WordPress plugin developers feel the same. It’s affirming that your goal of reducing frustration for web developers was actualized.  As someone who consistently…

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Scrolling is Scanning — Writing for the Web is Different

By Bridget Willard | April 27, 2022

The thought of having to write a five-paragraph essay in Mr. Bussio’s Eighth Grade English Class used to drive me to tears. Mrs. Nance gave us a great overview of grammar – I had her in 6th and 7th grades – but I couldn’t diagram a sentence to this day.  I was always a math…