Bridget Willard

Custom Marketing Services

Small Business Marketing That (Actually) Works

Marketing that Works is marketing that works with the content on your website. That website is the “source of truth” for your agreed-upon marketing copy, CTAs, and the tonality of your brand’s voice and presence online.

This is why I believe that every good marketing plan needs:
a) a well-written and performant website,
b) tactical plans to drive those messages online, and;
c) originating new marketing campaigns from the website.

How Much Will This Cost Me, Bridget?

X Platform (Twitter) Plans

1

Twitter Pro

  • Ideal for businesses that want to grow! You’re publishing articles 1-4 times a week!
  • 3 posts per business day, plus 1 directly linking to your website
  • You approve Tweets from spreadsheets twice a month.
  • Engagement, Replies, & List-Building
  • Follower & Following Maintenance
  • Monthly Reporting & Relevant Insights
  • Includes one client meeting per month.
  • Prepaid. Full or partial months. No Refunds
  • Not subject to promotional discounts.
$1,165 / mo

2

Twitter Basic

  • BEST VALUE!
  • Ideal for businesses that publish articles 1-4 times a month.
  • 1 post per business day. Every third tweet sends people to your website.
  • You approve Tweets from spreadsheets twice a month.
  • List Maintenance
  • Follower & Following Maintenance 
  • Includes one client meeting per month.
  • Prepaid. Full or partial months. No Refunds
  • Not Subject to Promotional Discounts
$595 / mo

3

Twitter Lite

  • Ideal for new businesses (or new Twitter accounts) who want to start publishing but aren’t ready yet.
  • Comparable plan not offered at other agencies.
  • Priced low to help you grow.
  • Average 15 Posts/Month
  • List Maintenance
  • Follower & Following Maintenance
  • Relevant Insights & Reporting.
  • Client meetings not included. (Billed at $125 ea)
  • Prepaid. Full or partial months. No Refunds
  • Not subject to promotional discounts.
$335 / mo

Article Writing

Over the last twenty years, I’ve written for these industries: Automotive, Beauty, Construction & Engineering, eCommerce, Event Planning, Franchise Development, Gaming, Hosting, IPv4 Broker, Life Coaching, Magento Plugins, Nonprofits, Real Estate, Social Media, Tech, Travel, Video Marketing, WordPress, and probably some that I’ve forgotten.

Want to see samples?

Short-Form Blog Post

Best for frequent publishing.

  • Custom 300-500 word post for your website from your headline or topic. 
  • Written with organic SEO in mind and includes external links. Sharable on social media. 
  • Recommended 1200 x 628 Featured Image Not Included
  • Prepaid; No Refunds.
  • Delivery: Google Doc
  • Bundling Discount May Apply with Monthly Twitter Plans.
$195 ea

Medium Form Blog Post

Best for pillar content.

  • Custom 1200-1500 word post for your website from your headline or topic. 
  • Written with organic SEO in mind and includes external links. Sharable on social media. 
  • Includes one round of revisions.
  • Recommended 1200 x 628 Featured Image Not Included. 
  • Prepaid; No Refunds.
  • Delivery: Google Doc
  • Bundling Discount May Apply with Monthly Twitter Plans.
$385 ea

Long-Form Blog Post

Best for pillar content, & lead magnets.

  • Custom 2000-2500 word post for your website from your headline or topic. 
  • Written with organic SEO in mind and includes external links. Sharable on social media. 
  • Includes one round of revisions.
  • Recommended 1200 x 628 Featured Image Not Included. 
  • Prepaid; No Refunds.
  • Delivery: Google Doc
  • Bundling Discount May Apply with Monthly Twitter Plans.
$400 ea

Let’s Get Started!

But I Need Web Page Content, Bridget.

I work with quite a few web developers (freelancers & agency) who need to outsource the writing. This speeds up the launch of a website build.

From Scratch

I’ll send you a Google Doc with a host of questions. From that, I’ll write your page content to meet your business goals with your target audience.

Delivery on a Google Doc.

One round of revisions included.

The price is prepaid, per url.

$250 ea

Edit Existing

I’ll send you a Google Doc with a host of questions. From that, I’ll edit your existing content to meet your new business goals.

Delivery on a Google Doc.

One round of revisions included.

The price is prepaid, per url.

$150 ea

Product Descriptions

Let’s talk!

Delivery on a Google Doc.

One round of revisions included.

The price is prepaid per product.

$75 per product

Your Company Deserves No-BS Marketing

If you’ve had it with agencies who over-bill and underdeliver, then you came to the right place. That’s why I’m the no-BS Marketing Agency in Corpus Christi, Texas.

I’m not a slick salesman who is going to put you on a giant retainer leaving your bank low and your results hard to see. I have no problem telling you what works and what doesn’t.

Case in point. I no longer manage Instagram accounts. 

As a Business Owner or Marketing Manager, you have enough on your plate.

Why not outsource your social media marketing to someone you can trust with your brand, not just with your Buffer account?

Your business deserves a marketing consultant who doesn’t just manage your social media. She creates the strategy from your business goals and gives you insight into content marketing, pricing, and UX.

You could do it yourself but you have better things to do — like run your business and improve your products and services.

My Commitment to You

While I manage your product marketing, I don’t take on competing products. You don’t get an intern and you don’t get automation. When you hire me you get me — and my network.

My terms are simple: prepaid for full or partial months — no refunds.

I don’t require long-term contracts. Why? Agile marketing allows you to pivot next month if you choose. Month on month off? Fine. Scale up? Fine. Scale down? Fine. It’s your business. You choose.

Marketing Consults & Training

Marketing Consultation

$ 125.00 / hour

  • Sometimes it helps to have a third party get you un-stuck.
  • We’ll get you unstuck through our 1:1 conversation.
  • Chat by phone or video!
  • Prepaid for one hour or any portion thereof.
  • Book Now!

IN-HOUSE TRAINING

$ 192.50 / hour

  • As your strategic partner, I will train your staff on social media best practices.
  • Defining your brand’s voice, goals, and strategy.
  • In-person or Video!
  • Prepaid for one hour or any portion thereof.

Additional Social Media Management

Facebook Page

$ 357.50 / month

  • 1-2 posts/week w/ photos, captions provided by the client or blog posts.
  • Following and engaging with relevant Facebook Pages to gain exposure outside of client’s current following.
  • Engagement (replies) on client posts.
  • Prepaid Monthly, full or partial months.
  • No Refunds.

LinkedIn Company Page

$ 357.50 / month

  • Weekly posts with engagement (replies, etc) on client topics and/or with content from client.
  • Prepaid Monthly.
  • No Refunds.

Need a custom plan? Schedule a free sales call with Bridget.

20% OFF Y’ALL

For Nueces County Businesses

“Shop local” means something to me. As a Corpus Christi Marketing Agency, any business located in Nueces County gets 20% off of this pricing — without having to ask. Thank you for working with a woman-owned business

I’m Ready to Work on Your Business. Are You?

Building Brands Online Since 2009

Since 2009, I’ve specialized in helping small businesses be known and found. That’s really the power of brand awareness — increasing touch points and sales.

Author of “How To Market Your Plugin,” “The Definitive Guide to Twitter Marketing,” and “Keys to Being Social,” I’m also known for marketing WordPress products and services and leading the Make WordPress Marketing Team for nearly 3 years.

My writing partner Warren Laine-Naida and I wrote and published “The Only Online Marketing Book You Need for Your Small Business,” “The Only Online Marketing Book You Need for Your Nonprofit,” “The Online Online Marketing Book You Need for Your School.”