Branding, Marketing, Advertising
Does a School Need Marketing? Yes, of Course.
Does a school or university need marketing? Is it a business? Does it want students? How about faculty? Staff? If the answer to any of those questions is yes, then your school needs marketing. Rob Cairns of Stunning Digital Marketing was gracious to invite my writing partner Warren Laine-Nadia and me on his podcast to…
Read MoreWhy San Antonio Businesses Should Bother With The X Platform (Twitter)
Are you a San Antonio business but still on the fence about Twitter? In this article, Bridget Willard lays out why you should go all-in on Twitter.
Read MoreWhy It’s Important to Be Part of Your Local Community – Even the Press
So I’ve lived here in San Antonio for just over a year now and have been featured in two articles by San Antonio Magazines. Why? I’m convinced it is because of my active and local presence in the online and offline community. And when I say “presence,” I mean this: I interact with the local…
Read MoreHow Many People Use The X Platform (Twitter) in San Antonio?
Since I’ve moved to San Antonio in 2020, I’ve been following and talking to businesses here. Actually, I’ve been managing Rhonda Negard’s Twitter account since before I moved. I’m always building Twitter Lists for local businesses, so my heart has been in Alamo City for quite a while. But I digress. As I talk to…
Read MoreHow I Work — My Twitter Management Process
I decided to write a bit more about my processes here at Bridget Willard, LLC. I started as a freelancer back in 2017, and now that I have vendors and an LLC, I’m a marketing agency. But I still do the work — one of my mottos. In the last article of this series, I…
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