
BRIDGET WILLARD'S
WRITING SAMPLES
AUTHOR, MARKETER, CONSULTANT
As a content marketer, I’ve written a variety of articles for international and stateside clients since 2009. The styles and length (300-2,000 words) vary depending upon the client's goals, voice, and scope of work. Often I'm assigned a byline but I also ghostwrite.
When ghostwriting, I match the writing style with their brand voice, local spelling (Hello UK), and local idioms. If the company doesn't have brand guidelines regarding their voice and tonality, I read their website and mirror it. The goal is to amplify their purpose and keep visitors coming back. Of course, each article has SEO best practices in mind -- with a few of my own intuitive strategies.
You can't tweet if you don't have blog posts, right? I've been fortunate to work with some of the best companies in tech, as well as small businesses. Building brand awareness and education with small businesses in the tech space is my why.
A Big Orange Heart (Formerly WP&UP)
Fit Yourself Club
IPv4 Market Group
Media Temple
Riggins Construction
Senior Life FYI
Torque Magazine
Toyota Parts Only
WordPress

WRITING
My writing samples (links below) include content for the following industries:
Automotive
Construction & Engineering
Construction & Engineering
eCommerce
Event Planning
Franchise Development
Gaming
Hosting
IPv4 Broker
Life Coaching
Magento
Nonprofits
Real Estate
Social Media
Tech
Travel
Video Marketing
WordPress
SOCIAL MEDIA & CONTENT MARKETING

