Writing Samples from Bridget Willard


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BRIDGET WILLARD’S

WRITING SAMPLES

AUTHOR, MARKETER, CONSULTANT

As a content marketer, I’ve written a variety of articles for international and stateside clients since 2009. The styles and length (300-2,000 words) vary depending upon the client’s goals, voice, and scope of work. Often I’m assigned a byline but I also ghostwrite.

 

When ghostwriting, I match the writing style with their brand voice, local spelling (Hello UK), and local idioms. If the company doesn’t have brand guidelines regarding their voice and tonality, I read their website and mirror it. The goal is to amplify their purpose and keep visitors coming back. Of course, each article has SEO best practices in mind — with a few of my own intuitive strategies.

 

You can’t tweet if you don’t have blog posts, right? I’ve been fortunate to work with some of the best companies in tech, as well as small businesses. Building brand awareness and education with small businesses in the tech space is my why.

 

My nonfiction books can be found on Amazon.

A Big Orange Heart (Formerly WP&UP)

Freelancers: It’s Okay to Say No

Accelevents

Your Event Needs Name Tags – 5 Event Badge Design Rules To Facilitate Community

Andrews Wharton

Can You Hear Me Now? How Do You Reach Customers Who Need Your Hearing Aids?

Digsy

Startups Branding Tenant Improvements, Key

Faith Growth

Launching a Website for Grace Lutheran Church, A Case Study

Fit Yourself Club

What if I’m Not Okay?

Fooman

Zero eCommerce Headaches With Xero and Magento

GiveWP

Content Marketing Nonprofits Blog

Hapity

The Value of Video in Marketing

Impress

Breaking Imposter Syndrome Isolation

IPv4 Market Group

IPv4 Addresses Bridging Future

Media Temple

What’s Trending in WordPress

Postmatic

Blog Comments for Small Business, Not Just for Bloggers

Peepso

Give Human-like Support for Your Online Products With a Community

Perfect Checkout

Optimize Large Product Images For Your Online Store to Preserve Site Speed

Pressable

Freelancers, Build in Your Holiday, Sick, and Vacation Time

Riggins Construction

Why Does a Contractor’s Proposal Matter?

Rocket.net

Afraid Of Selling Website Maintenance Care Plans To Your Clients? Your WordPress Agency Adds Value In Just A Few Steps!

Senior Life FYI

Life-after-death, Surviving the Loss of Your Partner

Staging Pilot

Billable Work Week Adding 20 Hours a Case Study With Pixel Jar

Torque Magazine

Creating Best WordPress Community

Toyota Parts Only

What Parts of a Car Can be Recycled?

Trip Designs

Traveling to the Netherlands Nijmegen and Bergendal

WordPress

WordPress Version 4.8 About Page

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WRITING

My writing samples (links below) include content for the following industries:

Automotive

Construction & Engineering

Construction & Engineering

eCommerce

Event Planning

Franchise Development

Gaming

Hosting

IPv4 Broker

Life Coaching

Magento

Nonprofits

Real Estate

Social Media

Tech

Travel

Video Marketing

WordPress

SOCIAL MEDIA & CONTENT MARKETING

See resumé for more details

Connect on LinkedIn

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