Coming Soon!

How To Market Your Plugin

A Framework for the Sleep-Deprived Developer

Forward by Adrian Tobey, CEO Groundhogg

How To market Your Plugin cover

Are you looking for tips and tricks on how to market your WordPress Plugin? Maybe you're building a new WordPress slider or a calendar plugin. That's awesome!

Plugin marketing is very much like any digital product marketing. There is no other book you will need.

The top WordPress plugins marketed in the dark.

You don't have to.

"It would have been great to have this book before we launched a couple of years ago! We searched and searched the internet for 'how to's' and didn't really find anything. Just one or two sparse articles. Great idea Bridget! Much needed!" GroundhoggWP

This is the Book You Didn't Know You Needed

"Awesome idea, our industry needs this book! You’re def the person to write this and make sure it’s full of goodies." Vito Peleg

Don't Be Left Out

Sign up for tips and tricks while you're waiting for the book launch.

Plus, you'll be the first to know when "How to Market Your Plugin" is released on Amazon.

The first 30 paperbacks will be priced at only $10 each.

After that, the price will go up to about $25.

How Do I Sell My WordPress Plugin?

This is the premise of this book. It’s a culmination of my experience as a content marketer since 2009 and work in the WordPress ecosystem since 2015. 

This book will help you market while you're building your plugin instead of treating marketing as a last resort.

Topics Include:


  • Do you want more downloads?
  • Does your product have a blog?
  • What about a lifetime license?

You mastered programming; you can learn marketing!

Programming is about computer behavior. Marketing is about human behavior. Fortunately for us, both are fairly predictable. 

"Highly recommended. Does some great marketing for Hapity and enthusiastic too."

Chris Eglinton

Chris Eglington

"How to Market Your Plugin" includes actionable documents like a sample marketing brief.

Bridget is known for marketing such products as Pressable, GiveWP, StagingPilot, Hapity, Postmatic, MediaRon LLC, Ninja Forms, Vendor Fuel, PressHero, Design Frame Solutions, Ginger Soul Plugins, Amplify Plugins, Cipher Development, codemiq, Codebrain Media, Press Captain, Big Orange Heart, as well as leading the Make WordPress Marketing Team for two years. 

Photo of Bridget Willard