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When you write a blog post it’s more than just an essay that you used to write for school projects. You need to write in a way that’s educational, informative, and slightly entertaining. This is marketing copy; it’s not a term paper. A blog post is not a journalistic article. People are used to seeing…

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As your website grows and you’ve been regularly publishing, there comes a time to audit your blog. What articles should you keep, delete, or revise? Auditing Your Site Is A Lot of Work So, when will you audit your site? You could do this every quarter or every year. It really depends upon your industry…

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So many people rant and rave about comments that aren’t “valuable.” Are one-word comments really that bad? TL;DR: No. It’s called small talk. All comments on your blog and social media posts are valuable including one-word comments. Comments are reactions to posts. Have you read this? Why a single word comment is next to useless…

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