How Can Small Businesses Compete with the Franchise Industry?

How about with premium content that you can customize?

Your clients want to blog, but they don't know what to write.

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Premium Content Packs


Launch With Words is a new WordPress plugin that allows you to import the JSON files you purchase on this site. What are those files?

Twelve fully-written blog posts.

Note: This is a one-site license.

This is a huge value-add for your next web development project.

Want multisite or unlimited use?

Preorder for the low price of $2,000! Contact me through the website and let me know what you're looking for. I'll send you an invoice, you pay, and then get the content in a few weeks. Sound good?

Premium Content Packs are a Value-Add for Web Developers

Can you imagine handing over a site to a client – with content? It's like having a copywriter on staff. You can (and should) charge the client more! They're happy. You're happy. Why not go for it?

Premium content packs are here with more coming soon! The launch price will be $497 for 12 fully-written blog posts!

You'd normally pay $1200 - $2,400 for twelve blog posts. It's a crazy deal, I know.

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Coming soon!

  • Commercial General Contractor
  • Real Estate Professional
  • Web Developer
  • Hospitality
  • Naturopath
  • Mental Health Counselor
  • Automotive Repair
  • HVAC Contractor

Which one do you want?

This plugin is what happens when a copywriter and a developer partner up. Built by Media Ron, LLC and Bridget Willard, LLC.

Need a custom content starter pack? Get in touch with Bridget.

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It's compatible with WordPress 5.0+. Gutenberg all the way.

Yep. It sure is.

The part you download is a gorgeous importer for JSON files you purchase on this site. Read Ron's Post for more technical details on the helper plugin he built for me to create the JSON files.

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The only thing worse than duplicate content is no content.

The Franchise Industry has combined marketing power in the small business space that other small businesses don't have. Except (are you ready?) the content is syndicated (read: duplicate) and/or it's a multisite where the franchisee can't edit the content.

Localize the copy before you launch the client's site. Add a 1200x628 featured image. Write a meta description then set the posts to publish once a month. You can even mark up the cost as part of the client build. Better yet, add a website maintenance contract. Now your "one-off" website build is a yearly contract.

This is not syndicated content.

These blog posts are imported into your client's website. It now belongs to them. It's the best way to compete with larger organizations with more buying power!

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Launch With Words


Compatible with WordPress 5.0+ Gutenberg

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There is! Head over to this download page. All twelve blog prompts are imported at once. They are all set as drafts and are named after the month. "January Draft Blog Post," and so on.

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What about premium content and duplication issues with Google?

The bigger problem for small business owners than "duplicate content," is "no content." They need things to share on social. The premium content packs give them at least twelve fully-written blog posts.

The franchise industry is full of duplicate (and dull) duplicate content. Since the content isn't coming from a RSS feed or syndicate, each small business can tweak the blog posts and localize the copy.

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What doesn't it include?

This download does not include meta descriptions or featured images. You will need to create those for your client.

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How Does It Work?

  1. Install the Plugin
  2. Activate it
  3. Import the JSON file.
  4. Localize the copy. (Or not)
  5. Schedule each blog post.
  6. You're done.


Launch With Words - Because Blogging Doesn't Have to be Hard | Product Hunt

This plugin is what happens when a copywriter and a developer partner up. Built by Media Ron, LLC and Bridget Willard, LLC.

Need a custom content starter pack? Get in touch with Bridget.

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"I love helping clients however I can. Recently, a roofing contractor that I built a website for asked me for help with blogging. What perfect timing with the launch of Roofing Pack. I’m thrilled with how this works. I can’t wait for the release of more 'packs.' This is such a great plugin and a tool I plan to use for more and more clients." Cami MacNamara

"Very cool, Bridget. Sounds like a great addition for a small business." @MikeCampbellMe on Instagram

"I love this plugin. Back to the roots of WordPress with something small to get people writing. Genius. Congrats @BridgetMWillard and @RonaldHuereca." John James Jacoby

"There are lots and lots of solutions for design templates, but nothing until now for content templates. I think this is a big space for innovation going forward, and this plugin leads the way." Jaime on WP Tavern 

"As a WordPress user for years now I’m always perplexed when it comes to what I’m going to write for the blog section. Out of the box and with the free version your plugin made my blog look neat and ready to go. Now I just have to do the work. Thank you and much success." bedche on

"I manage a dozen websites, and all of them require much more content creation by the owners – especially in the area of blog posts. This plugin is going to be an amazing tool! I can’t wait to get my clients up and running on this. Congratulations you guys!" Warren Laine-Naida

"Just downloaded to try it out. Excellent work on this. I'll be recommending to my clients! Thank you." Marva Lord on Product Hunt 

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