I caught this article on outbound links and SEO in my Facebook feed. It instantly hit a nerve. Can we just stop writing for SEO? We have been so brainwashed about content – when we need to post, how often we should…
What’s the best SEO advice for nonprofits? Do nonprofits even need SEO? Yes. Nonprofits should care about SEO. Essentially online donations are e-commerce, so best practices apply to nonprofits. Why should Nonprofits Care about SEO? Donation sites are e-commerce. They…
Do nonprofits need to bother with SEO? Why does it even matter? They’re just collecting donations, right? Or are they? SEO isn’t black magic or wizardry. It’s really just intentional writing for your audience. It means being found. It means…
It’s so nice to attend classes at WordCamp that help bloggers. Not all of us are developers and I was overjoyed to see so many great classes that totally apply to bloggers.
Well, there wasn’t a blogging track per se, but there were several classes I attended that every blogger should take: Google Analytics, SEO, Optimizing Images, and Beefing up Your Blogging Habits (well, it had another title).
This is the first time that I’m recapping four sessions in one blog post but they go together. Forgive me if it seems disjointed.
As the WordPress.tv talks become available, I will add links.
Some mentioned plugins that can help you along, and others were lifestyle changes.
I keep hearing about the SEO Plugin from Yoast today. I need to check that out. #WCOC
— Bridget Willard (@YouTooCanBeGuru) June 6, 2015
Here are the highlights.
Google Analytics for Website Owners by Mike Hansen
- “Analytics can be intimidating.”
- “A metric measures something and a dimension describes it.”
- “If you change something from today, [the stats] will be from today forward.”
- “Everything in analytics is about making your website better.”
- Attach a monetary value to your Google Analytic goals for conversions to work.
- “Google analytics isn’t an accounting software.”
- “The Administration Screen is powerful.”
- “Email the report to yourself once a week.”
— Carol Stephen (@Carol_Stephen) June 6, 2015