Social Media
How I Work — My SEO Copywriting Process
Maybe you heard through the grapevine that Bridget Willard is an SEO copywriter. It’s true. People pay me to write. In this article, I answer frequently asked questions.
Read MoreMoving Marketing Budget From Facebook to Twitter — A Case Study
Are you frustrated with Instagram? How’s your Facebook Page working out for you? Did you get distracted from blogging by making TikTok videos? It happens to the best of us. In marketing, it’s important to not only know who your audience is but where they spend time. Frankly, I’ve never believed that anyone spends time…
Read MoreAre You Repurposing Your Content? It’s a Missed Opportunity If You Don’t
Who likes Missing a Marketing Opportunity? Sometimes repurposing content gets a bad wrap, as if it was week-old leftovers in the fridge. But seriously, that tuna casserole isn’t good anymore — throw it out. Eww. In one of my early blog posts, I talk about how Eric Clapton rearranged “Layla” as a lesson for content…
Read MoreThink Twitter is a Waste of Time? Let Me Tell You The Story of a $23,000 Tweet
Do you think Twitter is a waste of your time or marketing budget? I’m often asked, “what’s the ROI of a Tweet?” I have an issue with the term ROI; however, let’s go with it for the sake of this post, yes? This is a short case study of one tweet that won me $23k…
Read MoreThe Definitive Guide To Twitter Marketing Strategy
Note: This post is over 7,000 words and will take about 25 minutes to read. You can purchase it on Amazon in Kindle or Paperback if that is more convenient. Also, if you’re a bit overwhelmed, I have a free course for Twitter for Business. Twitter marketing is too valuable to ignore for any type…
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