We all know we should publish social posts. We tweet or post to Facebook, but what is the best way to do it? How should the posts be formatted? When should we post? Let’s discuss. Why Does Formatting Matter? Formatting standardizes your social posts in a way that makes your personal workflow optimal. Adhering to…

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Outsourcing Twitter is an easy win for most marketing managers, small businesses, and, of course, WordPress products and services. I have several Twitter packages available for these clients. Not everyone needs the highest plan. In fact, if you’re not publishing on your company’s blog at least once a week, I’ll talk you out of it.…

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Making donations is an important way to give back as a business. Nonprofits do important work. Instead of donating a portion of my income to one nonprofit, I spread out the love among several. I used to spend quite a bit of my time volunteering. Sometimes volunteer hours are harder to give. I even wrote…

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The purpose of a speaker bio is to appeal to both the conference members who choose your talk pitch and the attendees to attend. Be friendly so that your session will be well attended. When you are friendly, you are approachable. It means you smile, use humor, talk about yourself, and are open to conversations…

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