Posts by Robert Nissenbaum
What if Your CTAs Are a Turn Off
Every once in a while I come across an article on content marketing that makes me cringe. It seems that even the experts don’t understand the concept. After a decade plus of generating revenue through content marketing, I can tell you the points mentioned, which included adding CTAs, making the reader take an action, getting…Read More
If you want to be seen, go expose yourself!
I caught this article on outbound links and SEO in my Facebook feed. It instantly hit a nerve. Can we just stop writing for SEO? We have been so brainwashed about content – when we need to post, how often we should post, how we need to create it to show in searches that we have forgotten…Read More