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Every once in a while I come across an article on content marketing that makes me cringe. It seems that even the experts don’t understand the concept. After a decade plus of generating revenue through content marketing, I can tell you the points mentioned, which included adding CTAs, making the reader take an action, getting…

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I caught this article on outbound links and SEO in my Facebook feed. It instantly hit a nerve. Can we just stop writing for SEO? We have been so brainwashed about content – when we need to post, how often we should post, how we need to create it to show in searches that we have forgotten…

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